The Act Glow & Priming Face Serum 50ml with box — niacinamide and kakadu plum brightening serum
The Act Glow Serum key ingredients — niacinamide, kakadu plum, bifidobacteria, centella asiatica
The Act Glow & Priming Face Serum benefits — brightens, repairs and primes for makeup
How to use The Act Glow Serum — apply after toning, before moisturiser or as makeup primer
The Act Glow Serum texture — lightweight probiotic gel serum that doubles as makeup primer
The Act Glow & Priming Face Serum — brightening serum and makeup primer South Africa
The Act Glow & Priming Face Serum — brightening serum and makeup primer with natural botanicals
The Act Glow & Priming Face Serum 50ml with box — niacinamide and kakadu plum brightening serum
The Act Glow Serum key ingredients — niacinamide, kakadu plum, bifidobacteria, centella asiatica
The Act Glow & Priming Face Serum benefits — brightens, repairs and primes for makeup
How to use The Act Glow Serum — apply after toning, before moisturiser or as makeup primer
The Act Glow Serum texture — lightweight probiotic gel serum that doubles as makeup primer
The Act Glow & Priming Face Serum — brightening serum and makeup primer South Africa
The Act Glow & Priming Face Serum — brightening serum and makeup primer with natural botanicals
Glow & Priming Face Serum

Glow & Priming Face Serum

R 749.00

Probiotic-powered brightening serum that primes and protects

Brightens · Repairs · Primes

VOLUME 50ml

Free delivery when you spend R800+

Adding to Cart Added to Cart

This is the serum that does it all before anything else. The Act Glow & Priming Face Serum is a brightening, barrier-strengthening essence that preps your skin for the day ahead — and everything you put on after it. Powered by bifidobacteria lysates, niacinamide, and a full amino acid complex, it works at a cellular level to strengthen the skin barrier, even tone, and restore a natural, healthy glow that no highlighter can replicate.

Infused with kakadu plum — one of nature's richest sources of vitamin C — alongside centella asiatica, licorice root, and pomegranate extract, this serum is a botanical brightening powerhouse. With a fresh strawberry fragrance and a feather-light gel texture that doubles as a makeup primer, it's the step your routine has been missing. One serum. Multiple results.

  • Brightens uneven skin tone
  • Strengthens the skin barrier
  • Supports the skin's microbiome
  • Primes for makeup application
  • Fades dark spots and pigmentation
  • Plumps and hydrates
  • Lightweight gel texture
  • Vegan & cruelty-free

Bifidobacteria lysate — A probiotic-derived active that strengthens the skin's microbiome and barrier function — reducing sensitivity, improving resilience, and supporting long-term skin health.

Niacinamide (vitamin B3) — Visibly brightens uneven skin tone, minimises pores, and regulates oil production — making this serum as effective for glow as it is for clarity.

Amino acid complex — A full spectrum of skin-identical amino acids including arginine, serine, glycine, and proline that replenish the skin's natural moisture factors and support collagen synthesis.

Kakadu plum extract — One of the world's most concentrated natural sources of vitamin C, this Australian botanical delivers powerful brightening and antioxidant protection in every drop.

Centella asiatica extract — A time-honoured healing botanical that calms inflammation, supports collagen production, and helps
repair the skin barrier — ideal for sensitive or stressed skin.

Licorice root extract — A natural brightener that targets hyperpigmentation and uneven tone, helping to fade dark
spots and deliver a more luminous, uniform complexion over time.

CORE INGREDIENTS

  • amino acid complex
  • niacinamide
  • bifidobacteria lysates
  • hyaluronic acid

INGREDIENTS

Water, Orange Hydrolate, Lemon Hydrolate, Niacinamide, Glycerin, Bifidobacterium Lysate, Sodium PCA, Sodium Lactate, Arginine, Aspartic Acid, Alanine, Glycine, Serine, Valine, Isoleucine, Threonine, Proline, Histidine, Phenylalanine, Biosaccharide Gum, Kakadu Plum Extract, Soybean Oil, Glycolipids, Glycine Soja, Ruscus Root Extract, Horse Chestnut Extract, Phenoxyethanol, Ethylhexylglycerin, Strawberry Extract, Sodium Hyaluronate, Centella Asiatica Extract, Licorice Root Extract, Pomegranate Extract, Sodium Polyacrylate, Polysorbate 80, Sodium Alginate, Lactic Acid, Fragrance

After toning, apply 3–4 drops to clean fingertips and press gently onto the face and neck. Allow to absorb fully before applying moisturiser or SPF. For a priming effect, apply before foundation — the lightweight gel texture creates a smooth, even base that helps makeup last longer. Use morning and/or evening for best results.

Precautionary measures

For external use only. If irritation occurs, discontinue use immediately.

We offer standard delivery across South Africa at R60 for Gauteng and R90 nationwide, with free shipping on all orders over R800. Orders are dispatched within 24 hours and typically arrive within 2–4 days. International shipping is available via FedEx or The Courier Guy, with rates confirmed at checkout and delivery estimated at 4–6 weeks.

We want you to love your purchase, but if something isn't right you're welcome to return unused, unopened items within 14 days of receipt for a full refund. Simply contact us at support@theactlabs.co.za with your order number to get started. Refunds are processed back to your original payment method once your return has been received and inspected.

Pairs well with

Vegan formulas

Cruelty free

Natural oils. gentle on skin

Clean, traceable ingredients

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Ingredients with integrity. Skincare with roots.

There is a Russian word — banya — a ritual of heat, rest and renewal. It is where The Act Labs began. From that tradition came a belief: that real self-care deserves serious ingredients. We build every formula around plant oils, rare botanical extracts, and active naturals — the kind of ingredients most brands reserve for their most expensive lines. At The Act, they are simply how we formulate.

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