Blow Dry Primer

• Protects against heat damage
• Reduces blow-dry time
• Hyaluronic acid hair shaft hydration
• Mushroom extract for shine
• Natural corn starch root lift
• Raspberry & rapeseed oil nourishment
• Smooths and detangles before styling
• Prevents static and flyaways
• Lightweight, no buildup
• Suitable for all hair types
• Use before blow-drying, straightening or curling
• Vegan & cruelty-free

Amodimethicone (precision heat shield) — A targeted
amino-functional silicone that deposits preferentially on the most damaged sections of the hair shaft — providing precision heat protection and smoothing exactly where the hair is most vulnerable. The technology that separates a
professional heat primer from a basic spray.

Behentrimonium methosulfate (cuticle smoother) — Smooths
and detangles the hair cuticle before heat is applied — reducing friction during blow-drying, minimising mechanical damage, and cutting drying time by creating a smoother surface for airflow.

Sodium hyaluronate (hair shaft hydration) — Hyaluronic acid
for the hair — draws and retains moisture deep in the hair shaft throughout the blow-drying process. Rare in a blow dry primer and a genuine formulation differentiator.

Mushroom extract (shine and scalp health) — A beta-glucan
rich botanical extract that conditions the hair, adds mirror-like shine, and supports scalp health.

Carob extract (natural body builder) — A plant-derived
film-forming agent that coats the hair shaft with a lightweight protective layer — adding natural body, strength, and hold without stiffness or residue.

Corn starch (root volumiser) — A natural starch that absorbs excess oil at the roots while adding visible lift and body — helping
the blow-dry result last significantly longer.

Raspberry oil (antioxidant oil) — Naturally high in vitamins A, C, and E — nourishes and protects the hair during heat exposure
while adding a subtle luminous finish.

Rapeseed oil (omega conditioning) — Rich in omega-3 and
omega-6 fatty acids — strengthens the hair's natural lipid layer and conditions the shaft from within.

Vitamin E (heat antioxidant) — Neutralises free radical
damage caused by heat styling — protecting the hair's structural integrity during blow-drying, straightening, or curling.

Fructose & Glycerin (moisture duo) — A natural sugar and plant-derived humectant working together to lock moisture into the hair throughout the styling process.

Water, Cetearyl Alcohol, Isopentyldiol, Sorbitol, Alkane C13-15, Cetrimonium Chloride, Behentrimonium Methosulfate, Fragrance, Bis(Alkoxy C13-15) PG-Amodimethicone, Benzyl Alcohol, Ethylhexylglycerin, Vitamin E (Tocopheryl Acetate), Bis-Cetearyl Alcohol, Ceteareth-7, Ceteareth-25, Fructose, Pentylene Glycol, Glycerin, Sodium Hyaluronate, Sodium Citrate, Mushroom Extract, Carob Extract, Corn Starch, Sodium Benzoate, Potassium Sorbate, Polyquaternium-7, Hydroxypropyltrimonium Chloride, Raspberry Oil, Rapeseed Oil, Isostearamide, Cetyl Palmitate, Lactic Acid

What does it do?

A leave-in pre-styling treatment that prepares hair for heat before you even pick up the dryer - reducing blow-dry time, protecting the hair shaft from thermal damage, and leaving a smoother, more manageable base. Amodimethicone targets protection precisely where hair is most vulnerable, while sodium hyaluronate and mushroom extract add hydration and shine most basic heat protectants don't offer.

Who is it for?

Suitable for all hair types.

How do I use it, and how often?

After shampooing and conditioning, towel-dry to remove excess water. Apply a small amount through mid-lengths and ends - avoid the roots if hair is fine or oily. Do not rinse. Blow-dry as usual, or apply before straightening or curling as heat protection.

Are there any contraindications?

For external use only. Avoid contact with eyes.

What is the shelf life?

2 years unopened, 4 months once opened.